Beelzejuice

Beelzejuice is an alcoholic beverage in hell. It is known to be a favorite of the infamous popstar, Verosika Mayday, to which she accidentally fed to a fish in the human world, mutating it and causing chaos.

Description
Not much is known about the substance itself besides it serving as a kind of alcoholic beverage for demons in hell. When exposed to a lifeform on Earth, it is capable of mutating it to an enormous size, the creature becoming more hellish and dangerous. It has the appearance of a yellow colored liquid.

Trivia

 * The name of the beverage could be a nod to the real life demon Beelzebub, who is often portrayed as another name for the devil.